Magic Band as art

WDWMagic.com has this post about new "Olaf" Magic Bands being available as a limited edition at DHS.  Disney had released a "Frozen" band earlier but this was not a limited edition.  The "Olaf" edition runs about $30 which is $10 more than your ordinary band.  The article doesn't talk about it but it would seem that a guest staying on Disney property would still be getting an ordinary band for their next visit.  The artistic bands are a special purchase.