Did the Walt Disney Company, as a whole, forgot about WDW's 40th Anniversary? It appeared so. The "celebration" as it were, were done as if it was an after thought. And get this. For some odd reason, many of the prominent Disney Executives somehow have scheduled a ceremony to welcome Rapunzel as the 10th Disney Princess at the same time, in London! So most of them were there on Oct. 1st, 2011!
Did they forget that WDW's Magic Kingdom is the most visited theme park in the world? And yet, they treat it like an ugly step sister!
I was very disappointed in the lack of more elaborate celebration to commemorate this event. The amount of merchandise that was available was so disappointing, that I simply refused to stand in line for hours just so I could get my hands on some pins, etc. It is unbelievable that here are so many people who would pay good money to purchase commemorative items to mark the occasion, and they made it excruciatingly difficult for people to do that.
As one of my friends told me while we were having lunch on that day at MK, they are able to make money in spite of themselves.