After I read about the "Donald Duck Juice" story, I had to go looking around and see who makes the thing. It turns out that the Florida Natural co-op brand holds the licensing agreement with the Walt Disney Company to produce a line of Donald Duck orange juice.
In the 1940s, America's wartime needs led the cooperative to build a concentrate plant on its property in Lake Wales, Florida, which produced juice for the military during World War II. This was also the beginning of the progression to producing and marketing grapefruit juice concentrate. In the same decade, the cooperative also signed an important licensing agreement with the Walt Disney Company, to establish the Donald Duck Brand of orange juice. The cooperative also expanded its marketing efforts behind 100 percent juices, including a national promotion of the Donald Duck brand by Clarence 'Ducky' Nash, the original voice of Donald Duck.
Hum... so is this thing still available today? And does it still tastes "grapefruity" in a rusted can? :)
I found a can on the web. The site is is selling this as a "vintage memorabilia", for $29.00, rusty can and all!
I don't think so!
Zz.
No comments:
Post a Comment