Wednesday, February 07, 2007

Disney Eyeing Stand-Alone Hotels and Smaller Theme Parks?

It is certainly an interesting concept. Disney is thinking of having its hotels in other parts of the country outside of their theme parks, maybe in large cities. I kinda think that this might be a good idea, because it could easily tie in with the Disney Vacation Club. They could easily offer these hotels as accommodations for DVC members and expand the DVC coverage. Currently, members can say at a few hotels around the world that is part of their concierge collection. Having Disney hotels at various other locations would add to the number of hotels DVC members can stay outside of the regular DVC resorts.

The other part I'm not so sure of.


The company also was exploring alternatives to full-size theme parks, including "a smaller, deeply immersive park" that would offer consumers a more interactive experience at higher prices.


Is the Disney company forgetting that they tried something similar to that and failed? It was called "Disney Quest".

I guess when you are making record profits, you can try these "experiments".

Zz.

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