Larson says Disney is the master of making waiting in line magical.
At its theme parks, standing in line is part of the attraction for many.
"Disney properties, I believe, are the experts in the psychology of waiting in line," Larson observes. "Their idea is, as soon as you join the line, you may be waiting 45 minutes before you actually sit on the ride, but you actually start the experience while you're in the line, because of all the distractions and entertainment around you."
That is certainly true, and no more so than with Expedition Everest. As someone who was standing in line for at least 45 minutes during the Passholder/DVC Member preview, the time spent in line was actually quite fun, especially with all the artifacts along the way and the joyous crowd of Disney fanatics eagerly anticipating the ride, it was the most fun time in a line I've ever had.
We went a total of 3 times on Everest that preview weekend, and we would do the same thing again in a heartbeat.