Consider “Bop to the Top,” the title of a song from the first movie. In India, one of Disney’s most important foreign markets, the phrase was changed to “Pa Pa Pa Paye Yeh Dil,” which the company said roughly translates to “the heart is full of happiness” in Hindi. A Hindi translator contacted by The New York Times said: “It’s sort of like a Duran Duran song. The words sound sexy but mean nothing.”
The climax of “High School Musical 2” comes in “All for One,” an ensemble number about friends sticking together. In India, the title became “Aaja Nachle,” which all agree means “come dance along.” (A video used to promote “High School Musical 2” in South Asia can be viewed at nytimes.com.)
I'm surprised there had to be a translation in India, considering that a large portion of the population can speak English.
Zz.
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