Research by GfK shows Blu-ray DVD players and movies dominate their HD DVD alternatives in Australia and represented 95.2 per cent of the market by October. More than 97,700 of the 101,600 high-definition DVD players sold in Australia played Blu-ray DVDs, compared to just 3800 that played HD DVD discs. Blu-ray is also winning the software war, with consumers buying 87,000 Blu-ray DVDs and just 14,400 HD DVD discs.
It's no contest.
Disney, on its part, explains why they selected Blu-Ray as its preferred format:
Despite intense competition for DVD format loyalty, Disney worldwide brand marketing executive Gordon Ho says the studio's decision to support Blu-ray was simple.
"For our movies to look really good in high-definition we knew we needed more than a 30GB disc, which is what HD DVD offers," he says.
"Guess what? Today pretty much every one of Disney's movies is released on a 50GB disc. Paramount recently had issues trying to get all of their content on a 30GB HD DVD disc, and so their packaging listed some features that weren't on the disc. Ultimately we needed that space for the best pictures, the best sound and the interactive features you want to add to a high-definition DVD."
Ho admits other considerations also played a part in Disney's decision, including the added durability of Blu-ray DVDs, its large support base and the lack of Blu-ray DVD piracy (new equipment is needed to produce the discs).
But Walt Disney Studios Home Entertainment president Bob Chapek says it is Blu-ray's extra storage and speed that will ultimately transform home movies.
Still, that regional specific disk for Blu-Ray should have been made extinct like the dinosaur. It didn't work in preventing piracy with DVD's, and it certainly isn't going to work with Blu-Ray. So who are they kidding?
Zz.
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